Jollibee x Bùi Công Nam — project image

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Jollibee x Bùi Công Nam

Commercial

A campaign marking Bùi Công Nam as Jollibee Vietnam’s Brand Ambassador for 2026.

A campaign marking Bùi Công Nam as Jollibee Vietnam’s Brand Ambassador for 2026. The fashion direction reflects the brand’s cheerful, approachable and energetic identity through a clean, youthful visual language. Red, white and black are used as key styling elements to connect naturally with Jollibee’s signature palette, while relaxed silhouettes and contemporary details reinforce Bùi Công Nam’s friendly and down-to-earth image. The overall styling balances brand recognition with personality, creating a playful and polished look that feels closely aligned with Jollibee’s spirit of joy and everyday connection.

Styled by Dazzlin

THE COLLABORATORS

Project credits

Client
Jollibee Vietnam
Talent / Brand Ambassador
Bùi Công Nam
Fashion Director
Trang Nhe Nhang
Stylist
Dazzlin

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